There have been two things today which have alerted me. First, there was the quote from Harleyrider at Frank Davis’s site Harley’s quote was a long one, but it illustrated the deviousness of organisations which have the intention of corrupting the public perception of, say, the desirability of a specific type of soap. For example. depending upon the amount of money made available to them, these publicity organisations can mount campaigns which have the objective of making the colour ‘green’ socially acceptible. That is, making the colour ‘green’ a lovely colour.
We need not accept this story as being true, but this story is illustrative of the general idea.
In this story, a tobacco company wanted to ensure that its green packets of 20 fags was seen to be ‘nice’. It hired a ‘publicity stunt’ company to do the job. What the publicity stunt company did was arrange lots of ‘events’, which had nothing to do with the tobacco company, but which promoted the colour ‘green’. The sort of events were displays in ‘top shops’ and engineered (and paid for) special events using celebrities, who all extolled the colour ‘green’.
It worked. The colour ‘green’ became the loveliest colour in the world – temporarily. That is, until some other publicity company could produce the colour ‘orange’ as the “in” colour.
On a population level, all of these ‘publicity stunts’ work. There are enough suckers. Let us contemplate the idea of ‘Enough Suckers’ for a moment. May I contend the suckers are middle-aged people who have no expectation of improvements in their lives? I must be careful since the meaning of ‘improvements in their lives’ is entirely subjective. Is it true that people who are extremely wealthy would be ‘better off’ if they did not enjoy tobacco? Why?
But that idea extends to people who are poor. Why should they not enjoy tobacco?
We can all see the sense of the above, but what we have difficulty in seeing is the pervasion of Tobacco Control. Is a worm. It burrows through everything.
But it has a weakness, which is that it relies upon propaganda and nothing but propaganda.
Shaky Science, ‘cargo science’, junk science – all are grist to the mill of propaganda.
Weird, is it not, that ‘life expectancy’ has increased by leaps and bounds despite smoking.